Hooray! The National Geographic Kids website has been certified as ‘Carbon-Conscious’ by the Eco-Friendly Web Alliance.

A picture of the certification. It reads: Carbon-Conscious Website [star emoji]. EFWA ACCREDITATION. Valid until 2026.

Our environmental impact

Here at Nat Geo Kids, we’ve been working hard to reduce our impact on the environment – both in our printed magazines and online at our website.

You might not think about whether your online activities are eco-friendly. But digital tech like computers, smartphones and games are responsible for around 4% of all greenhouse gas emissions, which contribute to climate change.

That’s because websites are powered by electricity. So, just like how turning off plugs at the wall or switching off lights can help save energy and protect the planet at home, we decided to reduce energy use on our website.

Making a change

First, we made sure the Nat Geo Kids website is run by a green hosting provider. We also cut down the sizes of our biggest images so they load faster. As a result, our website now emits (produces) less than 0.35g of carbon dioxide per page view on average.

We’ve also offset the greenhouse gas emissions our website produces, by supporting two projects at Earthly.org.

At the Rimba Raya project in Borneo, Indonesia, we’re helping protect one of the most highly endangered ecosystems in the world: a carbon-rich peatland forest. Plus, at the Upper Tana-Nairobi Water Fund project in Kenya, we’re supporting work to restore forest habitat, protect wetlands and improve water quality for local people.

All our efforts are aimed at ensuring our website has a positive impact on the planet. Consequently, we’ve met all the standards needed to be recognised as a carbon-conscious website. That’s great!

Official accreditation

All our eco-friendly actions mean natgeokids.com qualifies for carbon-conscious accreditation from the Eco-Friendly Web Alliance.

“We’re so pleased to receive official recognition from the Eco-Friendly Web Alliance,” said Digital Editor Annabel Lever. “I’m proud of our efforts to become as sustainable as possible.”

Well done, Nat Geo Kids!

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